Right after I graduated college I worked in the automotive industry for a short stint. Let me tell you that it is probably your best option to go used as new will always depreciate greatly the moment you drive it off of the lot. Also, if you want to get a good appraisal of a used vehicle go to www.edmunds.com. The heck with blue book. Car dealerships don't use KBB and they always up the value. Edmunds not only tells you what the car is worth wholesale, private party, and retail, but it aslo gives you what they call True Market Value. This is basically what people are paying on average for the same vehicle.
On the other hand, if you do buy new (which I highly advised against). Research the exact car you want and find out its invoice (wholesale) price. Go to the dealership and tell them you will only pay invoice. It is what they pay for the vehicle plus a holdback so they are still making 500 bucks or so. They won't be happy to sell the car at that price but I guarantee that they, or another dealership of the same type, will. It is in there best interest to move the vehicle even if they are "giving it away." Good luck and if you need any assistance hit me up and I will offer whatever advice I can give you.
On the other hand, if you do buy new (which I highly advised against). Research the exact car you want and find out its invoice (wholesale) price. Go to the dealership and tell them you will only pay invoice. It is what they pay for the vehicle plus a holdback so they are still making 500 bucks or so. They won't be happy to sell the car at that price but I guarantee that they, or another dealership of the same type, will. It is in there best interest to move the vehicle even if they are "giving it away." Good luck and if you need any assistance hit me up and I will offer whatever advice I can give you.